Why Zoom Calls Suck: Taking Meetings Outdoors
Let’s be honest: Zoom calls aren’t my thing. I’m the type of person who knows what needs to be done and would rather refine the details, knock the task off the list, and move on. But sometimes, meetings can’t be avoided—especially the kind that involve long-term planning, getting to know clients, and aligning on big-picture goals.
Here’s the thing: if we’re going to invest that time, why waste it inside? My business focuses on branding and marketing for outdoor industries like fishing, boating, RVing, and conservation. So, when I need to meet with clients, I take them where the action is—outdoors.
I don’t golf, but I do fish.
When a big meeting calls, I’ll book a charter trip. Why? Because it’s not just about talking business; it’s about growing the industry and supporting the local economy while doing what we love.
Let me break it down:
1. Economic Impact
The charter captain gets paid. That money fuels his boat, buys shrimp from the local bait shop, replaces gear, and helps support his family.
2. Ripple Effects
Maybe someone flies into town for the meeting, books a hotel, grabs food at a local restaurant, or buys a last-minute rain jacket from a nearby store.
3. Collaboration Outdoors
On the boat, we’re brainstorming, shooting photos, promoting the captain and brands on social media, and aligning on strategies that celebrate the outdoors.
4. Celebrating the Industry
Afterward, we take our catch to a dockside restaurant, enjoy a “cook your catch” meal, and finish our conversation on a full stomach with a deeper appreciation for why we do what we do.
This isn’t about wasting company resources; it’s about maximizing them. When we invest in the outdoors—whether it’s time, money, or creativity—we’re not just building brands. We’re strengthening relationships, growing the economy, and promoting the conservation of the places we love.
Put. me. outside.
At the end of the day, this is the industry we’re passionate about, and it’s up to us to preserve it for future generations. So, the next time you’re stuck staring at a calendar filled with virtual calls, ask yourself: Wouldn’t this be better outside?